The 2008 Otetiana Council Boy Scouts annual report is featured in the Communication Arts Design Annual (50th anniversary edition). The report, which was designed by Jeremy Schwartz, SVP creative director of Partners + Napier, will also be featured in the upcoming HOW International Design Annual with an Outstanding Achievement Award.
Roc City Roller Derby double-header. Saturday night, November 14, 6:00 (5:00 doors) at the Dome. Roll on over to support Safe Journey and Day Star, not to mention our girls, Katie and Tanya. Where else can you have so much fun, and do so much good, for only 12 bucks? 
For lower-cost, quick-turnaround work, there's an effective alternative to client in-housing. Learn about our "in-house outsourcing" model. This article by Sharon Napier was reprinted from Advertising Age, 11/2/09.
In-house and Outsourced Aren't the Only Options for Your Clients
A Hybrid Model Can Be a Win-Win Solution for Clients and Agencies
Losing business because a client takes its work in-house can be a very frustrating challenge for a shop that's put its heart and soul into coming up with innovative ideas. But what agency folks sometimes forget is that a client's decision to go in-house usually isn't driven by creativity or quality of work, but instead by the need for a new operating model, lower costs or faster turnaround...
Medicare’s
confusing at best, confounding at worst. Our new series of relatable,
down-to-earth TV spots feature Maria, a woman finding her way though the
Medicare maze, with the help of Excellus BlueCross BlueShield. For this
campaign, Partners + Napier created four commercials and a series of print ads
that drive prospects to a campaign-specific web landing page. Watch as Maria
talks about value.
For the introduction of the new Bausch & Lomb Fogshield SportTM anti-fog treatment and lens cleaning system, Partners + Napier developed packaging, POS, a sales kit, and a tip-in which will be appearing this winter in both Snowboarder and Powder magazines. When treated with Fogshield Sport lens wipes, glasses and goggles stay clear in all conditions helping sports lovers live their sport fog free.
Today the High Falls Film festival shed its old identity and was reborn as 360 | 365 -- with a new logo, website, and identity created by Partners + Napier. The expanded film organization made its debut to great fanfare from Rochester's Mayor Duffy, State Senators Robach and Alesi, film critic Jack Garner, and many more community and creative leaders. The new identity is designed to reflect the new direction of the program. Although the group's main event will still be a film festival May 5-10, as its name implies, 360 | 365 will include all genres and offer year-round opportunities to enjoy and participate in film, including a short film competition. Learn more at www.film360365.com It's no secret that Marlow's Tavern has some of the best upscale bar food and friendliest waiters in Atlanta -- at least not to their very loyal regulars. Our "Ribs & Whiskey" promotion helped the chain spread the word beyond their VIP list, while energizing frequent eaters as well, to the tune of double-digit same-store sales lift over last year, despite flooding in the region and the overall downturn in restaurant visits nationwide. The campaign blasted off with an email invitation for a preview party where regulars could test the one-month-only food and drinks menus. The restaurants were blanketed with Ribs & Whiskey materials, from napkins to menus, posters, and wait staff T-shirts that underscored Marlow's reputation for fun. The promotion was supported with print and online ads as well as billboards.
Check out Fast Company's newest blogger, Sharon Napier http://www.fastcompany.com/blog/sharon-napier/marketing-insights-0 . Sharon will be providing periodic marketing, business, and other insights.