Potty auditions
Thus continues the search for the Charmin ambassadors who "really really enjoy going to the bathroom" http://www.charmin.com/en_US/enjoy-the-go/index.php
Healthy lojack
Mobile fitness trackers are a nifty idea, especially one so tiny and sophisticated. But this version is being marketer to employers. Tracks every move you make and reports back online. Will meeting fitness goals become part of your review? http://www.directlife.philips.com/
Scenes from the LA Auto Show
It's a big hit on YouTube. Sadly, not because it's good. Chevy, Chevy, Chevy.
http://www.youtube.com/watch?v=xvwTMZNWGuk&feature=player_embedded# (source: Flint Journal, 12/20/09)
Hangin' with the hoopers
The Nike NBA Muppets are a hoot whether or not you give a hoot about the game. A few in the series:
http://www.youtube.com/watch?v=XvdWm-MoqLw
http://www.youtube.com/watch?v=qMzi-FcWQow
http://www.youtube.com/watch?v=Pj6RXpmcziI&feature=related
How does motherhood make you feel?
For moms with kids 0-12 at home, the answer is: 80% happy, 65% content, 63% confident, 55% exhausted, 47% worried, 45% organized, 38% powerful, 32% frazzled. 70% say that since they've become moms, they've become better multitaskers, and 62% have gotten better at prioritizing. The folks who conducted this survey said moms pride themselves on how well they cope with all the demands on their time. They may say they're frazzled, but they don't want anyone to portray them that way. They also need reassurance that it's ok to make time for themselves and for tending to their own health and wellness. (source: Parents Network/Adweek, 12/21/09)
Eat to live
Over the years, Whole Foods has drifted from its original "food as health" platform to "food as indulgence" and now it's ready to go home. Owner John Mackey, wants his stores to help America get healthier. They don't plan to turn their backs on foodies, but will be devoting much more money, effort, and store space to healthy eating and education. They will soon be the only chain to provide nutrient-density labeling. Mackey hopes his employees will take the lead by submitting to cholesterol and blood pressure testing. Those with lousy scores are offered voluntary health-improvement immersion programs. They also get bigger store discounts based on their health scores. Would be sweet if that extended to shoppers tool. (source: AP, 12/19/09)
The Hasselhoff of beverages
Remember Tang, that weird orange powder? Believe it or not, it's still alive. It comes in 38 flavors and has a huge following outside the US, mostly Brazil, Mexico, and China. The reason Tang made it to space? Bad tasting water from some onboard reaction that the astronauts needed to drink, but wouldn't. Ta-da! Less bad tasting orange water. The guy who invented Tang also invented Pop Rocks. (source: The Big Fat Marketing Blog, 12/16/09)
A very last minute gift
Adopt something big and tasty, like Freston the pig who was found stranded on a levee after the Mississippi flooded. Once a ham in the making, he's now free-ranging with other lucky clucks like Francis the chicken rescued from a life on the streets of Harlem. A thoughtful stocking stuffer for your favorite vegan. (source: Daily Candy, 12/22/09) http://farmsanctuary.org/
Apropos Christmas
82% of American adults believe in God. 59% are "absolutely certain." 38% think God's a man, 1% a woman, 34% none of the above, 11% all of the above. (source: Harris Interactive)
TrackBack URI for this entry