Today, we're thrilled to announce that we have been awarded all promotions work for Président Cheese, making Partners + Napier AOR of Lactalis American Group. Lactalis American Group is the North American division of Groupe Lactalis, the second-largest dairy company in the world. As AOR, Partners + Napier will handle all work for Galbani (Italy's #1 cheese brand), Sorrento, Precious, Président, and Lactalis Corporate. We will also be involved in handling imported cheeses endorsed by Président.
For nearly five years, our agency team has delivered creative and engaging brand-building communications and shopper marketing solutions that support Lactalis brands in multiple channels. We've helped Lactalis be the "cheese coach" for overwhelmed shoppers in the deli case, distribute samples via Vespa, raise awareness with TV, print and online, and be the go-to category expert with a smartphone app.
We're excited to continue with Lactalis as they strengthen and grow their brands in the U.S. market.
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