Paley Studios Taps Partners + Napier for National Public Relations Campaign
World-renowned metal sculptor Albert Paley has enlisted the public relations expertise of Partners + Napier to help celebrate and further shape his 50-year legacy and reputation as one of the most influential artists of the 20th and 21st centuries.
Paley Studios aims to broaden awareness and appreciation for Albert Paley’s contributions to American art and culture among national art collectors, journalists, and educators, as well as set the stage for the next chapter in his career.
“I choose to partner with people who are enthusiastic about their art and their work, and Partners + Napier clearly works from a place of passion,” said Paley. “I’m looking forward to working with them to tell my story.”
Since the beginning of his career, Paley has kept meticulous records of his work –culminating in an archive believed to be one of the most comprehensive in private hands. Valued at $4.5 million, it is an invaluable educational resource for historians and artists alike, unlocking the secrets of how an artist builds a nationally acclaimed business from their work.
Paley is one of the most distinguished and influential metal artists in the world, having sculpted more than 20 million pounds of metal over the course of his career – more than any other artist in the past century.
Since 1965, Paley’s sculptures have been featured in over 150 national and international exhibitions across five continents. His larger works reside at landmarks such as the Smithsonian, Sony Pictures Entertainment, and the St. Louis Zoo.
“It’s a privilege to have a window into Mr. Paley’s creative process, as he continues to redefine the limits of materials and artistic expression,” said Gregg Dinino, Director of Public Relations at Partners + Napier. “There’s no telling what he’ll do next, but you can be sure that anything he does will be larger than life.”