Jordan Murphy Named to RBJ Forty Under 40 Class of 2025

We’re proud to share that VP of Media Jordan Murphy has been recognized as a 2025 Rochester Business Journal Forty Under 40 honoree.

He is a force for impact, strengthening every client engagement with an audience-first, insight-driven approach that elevates creative work and delivers smarter, more nimble ways for brands to connect with consumers.

Since joining Partners + Napier in 2018, Jordan has helped build the media discipline from the ground up, earning the agency’s first Media Effie Award for marketing effectiveness and supporting clients such as MD Live, Smashburger, Maimonides Health, and The Strong National Museum of Play. Jordan is also co-leading the creation of Project Media, a media offering within the Project Worldwide holding company, which provides unmatched transparency and customization for small and midsize brands.

Jordan’s industry leadership has been recognized nationally—he was named an ADWEEK Media All-Star, one of the industry’s highest honors for media professionals shaping the future of marketing.

Outside of work, Jordan is also committed to giving back to the Rochester community. In 2023, he founded the Rochester chapter of The Mayfly Project, a nonprofit that supports youth in foster care through fly fishing, helping them build confidence, find healing, and connect with the outdoors. In its first season, the program matched local youth with trained mentors for immersive outdoor experiences. The chapter has since earned grant support and is continuing to expand its reach and impact in 2025.

Jordan also shares his expertise with the next generation of media and marketing leaders, serving on the Cayuga Community College Telecommunications Advisory Board and guest lecturing at St. John’s University and Clemson University.

“Jordan is a rare leader who pairs strategic rigor with genuine purpose, making him a trusted partner for clients, a coach for his teams, and a force for good in our community,” said Courtney Cotrupe, CEO of Partners + Napier. “We’re thrilled to see him recognized with this honor.”

Jordan will be celebrated along with fellow honorees at the RBJ Forty Under 40 event on November 18. Congratulations, Jordan, on this well-deserved recognition!